Ad-Crafters | Leads Decision Report
Call Breakdown Report

You’re paying for calls. Some should’ve been jobs. They weren’t.

Built for restoration companies — using your real inbound calls (not guesses), we show what actually happened — what booked, what didn’t, and where revenue slipped.

check_circle Built from your actual call transcripts
check_circle No new tools or setup required
check_circle Spot missed revenue fast
Get Your Free 30-Day Breakdown
Executive Verdict
Executive Summary
Revenue Risk

Overlooked Calls Are Costing You Jobs

Not every good call turns into work — and it’s not clear why.

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Missed Jobs

Good calls that were close — but didn’t book.

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Needs Follow-Up

Calls that needed a follow-up — but no clear outcome.

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Wrong Calls

Calls you paid for that were never a fit.

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Same Problems, Repeated

The same issues keep happening — and you don’t see the pattern.

Without seeing what actually happened on those calls, it’s impossible to know what to fix, what to cut, or what to scale.

See what your calls are actually worth

A simple report built from your calls — showing what booked, what didn’t, and where revenue is being lost.

No dashboards. No assumptions. Just what actually happened on your calls.

Primary Cause Breakdown
Follow-Up Reason Breakdown
Booked Appointments Breakdown
Service Type Breakdown
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    Booked vs lost calls
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    Revenue per call
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    High-value services
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    Follow-up gaps
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    Unqualified calls

It’s just a clear report — with real numbers behind your calls.

What this actually helps Restoration companies do

Fix Missed Opportunities

See which inbound calls should have turned into jobs but didn’t. Spot follow-up gaps and where deals fall through.

Missed Jobs

Improve Budget Efficiency

Break down which calls were valuable and which were junk. Separate bad leads from bad handling.

Wasted Spend

Decide With Clarity

Know what to cut, fix, or scale based on real call outcomes. Stop guessing and act on what’s actually happening.

Clear Decisions

Send Your Calls Over

Here’s how to get your call breakdown.

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01 Speak With Ian

Send over your call transcripts from CallRail or your tracking tools.

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02 We Break Them Down

What booked, what didn't, and where things slipped.

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03 Get Your Report

A simple Google Sheet within 24 hours.

You’re already paying for the calls. Now see what actually happened to them.

Get a free 30-day call breakdown. No extra tools, no complicated setup—just absolute technical clarity.

Get Your Free 30-Day Breakdown
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100% automated. Zero Friction.

Real findings from call audits (updated monthly)

Recent Case Studies

Real findings from call audits (updated regularly)

The audit revealed a clear distinction between high-rated and low-rated leads. Companies with a higher volume of 5-star reviews were converting at a significantly higher rate than those with poor or no reviews, highlighting the direct impact of online reputation on call outcome.
The audit found that potential leads were lost due to scheduling conflicts during the initial call. To address this, we proposed the introduction of a dedicated Estimator role to streamline the booking process and ensure faster response times for site visits.
Incoming calls required follow-up that was never executed correctly during the handoff between the intake team and the sales department. This breakdown in communication represents a significant revenue leakage point now being addressed with automated alerts.
Audits highlighted that renters were often misidentified or processed inefficiently. We implemented a new vetting and approval workflow specifically for rental inquiries to ensure high-intent leads were prioritized correctly without manual bottlenecking.
By identifying non-serviceable leads and calls for services not offered, we optimized the LSA bidding strategy. This direct feedback loop resulted in a immediate 25% reduction in wasted ad spend while maintaining the same volume of qualified appointments.
Ready to begin?

Get in Touch

Send your call transcripts. We’ll show what actually happened — what booked, what didn’t, and where you’re losing jobs.

Free 30-day sample. No setup. 24-hour turnaround.

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Email Your Calls

ian@ad-crafters.com

Send transcripts or ask a question

Or copy: ian@ad-crafters.com

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Call Me Directly

818 369 3067

We usually respond within a few hours.